ELITE Blade Performance Technology
ELITE Sharpening has reimagined the critical materials, practices and processes of skate blade profiling and sharpening to establish a new era of precision and consistency.
LADC helped to articulate and position this innovation as Blade Performance Technology. LADC developed and projected the ELITE market personality through words and images, targeting hockey equipment professionals and players.
This new category of blade preparation is being pioneered and refined by select National Hockey League clubs. ELITE Blade Performance Technology is now being marketed to professional and advanced hockey clubs worldwide.